In a special publication of the Personal Finance Employee Education Foundation the article “Strategies for Motivating Employees to Develop Positive Financial Behaviors: An application of the Transtheoretical Model of Behavior Change” (Xiao, J.J., Prawitz, A.D., Prochaska, J.M., O’Neill, B., Kim, J., & Garman, T., 2008; pages 1-8) was published. In the article, the PFEEF recognizes the Transtheoretical Model of Behavior Change as the gold standard for financial program providers to utilize in their communications.
“There are numerous people in the personal financial management field who already utilize the Transtheoretical Model of Change” stated Dr. Tom Garman, President of the Personal Finance Employee Education Foundation. “If employers are serious about helping employees change their personal financial behaviors for the better—such as contributing the maximum to their 401(k) retirement plan—now is the time to use Transtheoretical Model principles to help.”
Pro-Change Behavior Systems Inc. has worked with the lead author of the PFEEF article, Dr. Jing Xiao of the University of Rhode Island, for over five years on several of his projects. Dr. Janice Prochaska, PhD, president and CEO of Pro-Change Behavior Systems Inc., is one of the key coauthors of the article, which is available (pdf) on the PFEEF web site.